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Meet the Author:
Cam Lawson

Cam Lawson is a strategic communication expert dedicated to helping entrepreneurs unlock their full potential. With a wide range of experience spanning from startups to global brands, Cam has honed his expertise in marketing and communication strategies across various industries. He holds an MBA and a PhD in communication and is passionate about fostering human-centered communication that drives meaningful connections and sustainable business growth.

Articles by Cam Lawson

  • Meetings

    Finding the Sweet Spot: How Long Should Your Meetings Last?

    It’s easy to tell when a meeting is running too long — just look around the room (whether it’s a Zoom room or an actual, physical room with in-person attendees). You’ll see people becoming distracted, glancing at their phones, or turning their cameras ...

    By Cam Lawson • 13 Minute Read

  • Meetings, People

    Segue: Connecting Personally on the Agenda

    Segues before each meeting are about more than catching up and socializing. They help us to build genuine connections and a better understanding of our fellow team members, all while supporting company culture.

    By Cam Lawson • 5 Minute Read