Meet the Author:
Christine Watts

As the first full-time hire at Ninety, Christine has worn many hats, helping elevate the people, processes, and product. She’s currently Ninety’s Chief of Staff. Through the years, she has supported and consulted with thousands of leaders on leveraging Ninety to help their businesses thrive. Outside of work, Christine serves as President of the Georgia Field Hockey Association and Co-Captain of the Atlanta Field Hockey team.

Articles by Christine Watts

  • Strategic Plans for Long-Term Growth: Examples and Strategies

    Small to midsize businesses (SMBs) make up the vast majority of businesses in the US, according to the US Chamber of Commerce, and they are widely considered to be engines of innovation in the overall economy. But for many founders of these ...

  • man setting business goals on laptop

    Real-World Business Goal Examples for Your Company's Success

    The unstated goal of any business is to make money. Though, focusing on money alone will never bring you success. As we like to say at Ninety, "You don't make money because you want to make money. You make money because people value what you do."

  • A How-To Guide on SMART Goals for Entrepreneurs

    Entrepreneurs know that all goals are not created equal. Some are built upon a pressing need or a quick, easy win. Others might take shape as a stretch goal. But when it comes to sustaining growth as a business, proper goal setting is critically ...