One of the most overlooked but transformative tools in the EOS Toolbox™ is the Marketing Strategy section of your Vision/Traction Organizer® (V/TO). In my work with leadership teams, this component often starts off unclear, scattered, or riddled with ...
If you’ve ever sat around a table with your leadership team and realized that every one of you has a slightly different version of where you're going and how you’ll get there — you’re not alone. I refer to this as a Traction Gap. It’s not just ...
In Great by Choice, Jim Collins shared the concept of Productive Paranoia, which promotes that leaders who navigate turbulence decline assume that conditions can unexpectedly change and fast. They obsess and ask, “What if?” If you’re leading a growing ...
